Social Media content Jump Start for businesses

Creating content for your social media platforms may seem daunting. As a business owner you want content on your page that’s consistent,valuable and engaging. Fresh Media has come up with a list of ideas that you can try out. What happens next is up to you!  As you begin posting, pay attention to what works well and gets the most traction The more you know about your audience, the easier it will be to create great content!

1. Determine your cornerstone brand dates ie product launch, product updates, company events, milestones, workshops,conferences, monthly or quarterly changes
2. Look for relevant holidays, themed days, public holidays, worldwide events, international days and sporting events 
3. Share some inspiration, whether it’s a photo, article or quote.
4. What inspires you? It could be a picture of your team, an article you read online, or just a quote. Think about what your audience would connect with.
5. Post customer testimonials. It’s one of the best ways to build trust as it shows real people using or talking about your products or services.
6. Post something seasonal. For example Carnival or Christmas
7. A great way to boost engagement  is to include polls, quizzes and fill in the blanks
8. Show off your expertise with tips. For example: How to build your endurance at the gym
9. Highlight your employees by developing a “Get To Know” campaign and sending birthday greetings
10. Share behind the scenes. For instance,  if it’s a manufacturing company, you can show how the product is made
11. Have diverse content including blogs, podcasts, youtube videos and infographics 
12. Thank customers for their support.

If you need help pulling everything together never forget that you can always reach out to us! 

Written by Amelia Ramjarrie ​